From Concept to Creation: Footwear Development in Adidas Style Collaborations & Y‑3

Working in the footwear development team in the Style Collaborations & Y‑3 division at Adidas, I played a key role in transforming creative concepts into market-ready footwear. I finalized detailed product briefs with design teams, coordinated essential product information with factories, and worked closely with sourcing teams in Asia to ensure timely prototypes and production. I also managed fit and wear-test processes to guarantee that every product met the highest quality standards.

Product Brief Finalization:
Finalized footwear product briefs with design teams and coordinated all product-specific details with factories.

Quality & Production Oversight:
Partnered with sourcing teams in Asia to ensure on-time prototypes and production while maintaining quality through rigorous fit and wear-test management.

Key Collaborations:
Worked on high-profile projects including the Y‑3 Footwear Collection, Henderscheme x adidas, Raf Simons x adidas, and Rick Owens x adidas.

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Y-3 Apparel & Accessories Product Management